Aerial city at twilight with glowing infrastructure data overlays
Sponsorship Prospectus · 2026 / 2027

Partner with the executives paving the way for AI in local government.

A three-part executive education series reaching the Public Works, infrastructure, and technology leaders who set strategy, approve budgets, and lead AI transformation.

3
Executive episodes
90
Min. of executive attention per session
365
Days of on-demand brand association
Part One · The Vision — Executive Education for Modern Public Works

I. Why This Series Matters

Public Works is becoming the proving ground for AI in government.

From transportation and utilities to roads, bridges, stormwater, facilities, and emergency operations, Public Works manages the largest data-generating assets in any city — making it the natural home of artificial intelligence in local government.

This executive series helps directors, managers, and senior leadership understand — and lead — that transformation.

Unlike technical webinars, the series is designed exclusively for the executives responsible for strategy, governance, capital planning, and organizational change. For industry partners, it is a rare opportunity to engage directly with the people shaping the future of municipal infrastructure.

II. The Audience

Senior decision-makers — not technical operators.

The executives who influence capital investment, technology strategy, and the procurement priorities of Public Works organizations across North America.

  • 01Public Works Directors
  • 02City & County Managers
  • 03Assistant City Managers
  • 04Transportation Directors
  • 05Utilities Directors
  • 06Engineering Directors
  • 07Capital Improvement Program Managers
  • 08Asset Management Leaders
  • 09GIS & Data Leaders
  • 10CIOs / CTOs
  • 11Innovation & Smart City Leaders
  • 12Executive Leadership Teams

Areas of Influence

Capital investmentTechnology strategyInfrastructure modernizationAI adoptionDigital transformationProcurement prioritiesAsset managementEnterprise partnerships

III. Why Sponsor

Most marketing reaches users. This reaches executives.

Sponsors become part of an educational initiative that helps Public Works leaders understand the strategic role of AI in modern infrastructure operations.

The emphasis is on thought leadership — not product promotion.

As a sponsoring organization, your company becomes associated with innovation, executive education, and the future of intelligent government.

Executive Positioning

Artificial IntelligenceDigital TransformationInfrastructure ModernizationAsset ManagementDigital TwinsComputer VisionPredictive MaintenanceSmart CitiesAutonomous OperationsResilient Infrastructure

IV. The Executive Learning Journey

Three episodes. One executive arc.

Sponsors may participate across the complete series or align with the individual episode that best reflects their expertise. Each session is a focused, 90-minute executive conversation.

  1. 01Episode

    Strategy — AI Readiness & Planning

    Building the AI-Ready Public Works Organization

  2. 02Episode

    AI in Action — Implementation

    Real-world municipal applications delivering results

  3. 03Episode

    Future — Vision & Emerging Technologies

    Digital twins, robotics and the intelligent municipality

Part Two · The Partnership — Packages, Reach, and Return

V. Ideal Sponsoring Organizations

Strategic solutions for Public Works.

Enterprise GIS PlatformsArtificial IntelligenceAsset Management SoftwareCloud & Edge InfrastructureComputer Vision PlatformsDigital Twin PlatformsReality Capture & Mobile MappingUtility & Underground MappingTransportation TechnologySmart City SolutionsEngineering & Consulting ServicesPublic Safety & Emergency TechWater & Stormwater TechRobotics & Autonomous SystemsFleet & Equipment OptimizationEnvironmental Intelligence

VI. Sponsorship Opportunities

Three tiers. One conversation.

Packages can be tailored to your objectives. Inquire about custom underwriting, exclusivity windows, and multi-year partnerships.

Tier I

Series Partner

The exclusive leadership position across the full three-episode executive series.

  • Premier branding across the entire series
  • Executive keynote participation
  • Speaking opportunities in all three episodes
  • Featured municipal case study
  • Branding across all marketing campaigns
  • Dedicated landing page
  • Registration analytics & reporting
  • Attendee contact information (per opt-in)
  • On-demand content branding (365 days)
Inquire

Tier II

Episode Partner

Aligned with the single executive topic that best fits your organization's expertise.

  • Branding throughout one episode
  • Executive speaker participation
  • Customer case study segment
  • Marketing campaign inclusion
  • Registration reporting
  • On-demand branding
Inquire

Tier III

Knowledge Partner

For consulting, engineering and advisory firms establishing executive credibility.

  • Executive panel participation
  • White paper or research publication
  • Executive interview feature
  • Digital content co-promotion
  • Thought-leadership branding
Inquire

VII. Marketing Reach

A national network of Public Works leadership.

Promoted through the AssetMapping.Events network of Public Works, infrastructure, and municipal technology executives across North America.

Marketing Channels

  • 01Executive email campaigns
  • 02LinkedIn promotion
  • 03Public Works executive newsletters
  • 04Industry & association partnerships
  • 05Speaker promotion
  • 06On-demand content library
  • 07Social media campaigns
  • 08Partner co-marketing

VIII. Sample Attendee Profiles

The people in the room.

Representative profiles drawn from the executive audience the series is designed to convene.

Public Works Director

Mid-size Sunbelt city, pop. 340,000

Executive Focus

AI readiness · CIP planning

City Manager

Suburban municipality, pop. 180,000

Executive Focus

Digital transformation · resilience

Transportation Director

Regional metropolitan agency

Executive Focus

Mobility · computer vision

Utilities Director

County water & stormwater utility

Executive Focus

Asset management · predictive maintenance

CIO

Coastal metropolitan city

Executive Focus

Data governance · AI strategy

Asset Management Lead

Statewide DOT

Executive Focus

Digital twins · inspection automation

IX. Expected Reach & ROI

Beyond lead generation.

Sponsors become recognized contributors to the education of Public Works executives — building long-term relationships with municipal leadership before procurement begins.

3
Executive touchpoints across the series
90
Minutes of focused executive attention per session
1:1
Executive introductions facilitated for Series Partners
365
Days of on-demand brand association after broadcast

X. The Value Proposition

"This is not another webinar series. It is executive education for the people paving the way for AI in local government."

For sponsors, it represents one of the few opportunities to engage consistently with senior Public Works leadership — building trust, credibility, and lasting relationships.

XI. Become a Partner

Let's discuss your partnership.

Request the full media kit, pricing, and a tailored proposal for your organization's objectives across the 2026 / 2027 season.

Season
2026 / 2027
Tiers
Series · Episode · Knowledge
Office
sponsor@assetmapping.events